
Bomb Story: The Serious (aka ""Serious Business"") Adam was one of the most popular Adam Bombs from the first generation of The Hundreds. The original graphic, Serious Business, captured our irreverent, satirical sense of humor while also poking fun at the rigid attitude of coolguy streetwear.| Background Story: Duck Hunter, a camouflage born in WW2, is identifiable by rounded, irregular shapes. Our first attempt, Duck Green, was re-imagined as chunky blocks to respond to the curved nature of the origina; reference. It was our tenth anniversary year and Duck Green was decked across everything from outerwear jackets to Penny skateboards.