
Bomb Story: At the start of the lockdown, we were nervous about our audience's appetite for clothing. Our first collaboration out the gates was with Blue the Great, a close friend of the brand and a popular artist who has worked with TDE and the Jordan Brand. The Hundreds by Blue the Great not only succeeded, but it blew past all expectations. This collaboration set the tone for the rest of the pandemic year as The Hundreds' momentum climbed and Blue's artwork continued to explode. This is one of two pieces from that collection: Blue Adam incorporates the artist's signature ""mummification"" around our mascot.| Background Story: At the time, it was popular for repeating prints like these on button-up woven shirts to be emblazoned with bright, cheerful flowers. The contrarians that we are, we wished to see nature in decay against a merciless climate crisis. The flowers are withering and the result was sobering.