
Bomb Story: Skateboard Artists are in a league of their own and so over the years, we've sought out collaborations with the most storied. One of the most prominent names in the genre is Todd Bratrud of Send Help. In 2014, The Hundreds worked with Todd on a series of designs together, pulled from a poster of marker drawings. SOS Adam is a very unique Adam in that it's uniquely Todd Bratrud.| Background Story: If there was ever a pattern that encapsulated The Hundreds, it would be Paisley. Our first big hit, the one that put us on the map, was the all-over-print Paisley hoodie from 2005. There's an unabridged version of this story in Bobby's book, but that sweatshirt sold so much, and sold out so quickly overnight, that we allocated all of those funds to building our first flagship retail store on the corner of Fairfax and Rosewood. The pattern was designed in 2004, on a lesser-remembered piece called the ""Bandana"" zip-up. Over the years, those clusters of buta droplets continued onto The Hundreds T-shirts, across cut-n-sew collections, New Era fitteds, and collaborations with artists. The Paisley print not only defined us, but greater streetwear, as it trickled down into the work of later brands and designers.