
Bomb Story: Dominick Deluca is the owner of Brooklyn Projects, the storied LA skate shop on Melrose. Dom is also like a big brother to Ben and Bobby, having been one of the first accounts to stock The Hundreds in the early 2000s. Dom asked/demanded that we do an Adam friend named Dom Bomb, sharing his physical features. We drew this rendition of Dom from his MTV days in the '80s for a big birthday party. Along with Adam, Madam, and Badam, Dom Bomb is one of the few recurring friends of the Squad.| Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. Bobby designed Pins as a tribute to punk rock safety-pinned patches. Jay Z came out of retirement for his Hangar Tour that year, and he wore the Pins hoodie onstage. That photo headlined MTV, CNN, and USA Today. It wasn't long before fast-fashion retailer Forever 21 and other sharks jumped on the pattern, turning it into a quick-lived moment in the marketplace.