
Bomb Story: As important as contrasting colors are to The Hundreds design, we've also incorporated a lot of monochromatic and tonal prints throughout the brand's history. This started with the ""Nine"" T-shirt, which was offered in black-on-black and white-on-white to speak to the patrons of ours who wanted something bold and aggressive, yet understated and nuanced. | Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. Of all the all-over-prints The Hundreds was responsible for during this time, Cherries was Ben's least favorite. But Bobby loved the kitschy nature, Americana flair, and the rockabilly/punk connotations.