
Bomb Story: The YouTube babies of today will never know... The Hundreds' origins were established in '80s and '90s culture, a time before smartphones, flat-screen TVs, and digital streaming. The analog television's color bars are a cultural touchpoint for an entire generation that grew up on Saturday Morning cartoons, channel dials, and watching their parents fiddle with the antenna to get the best reception.| Background Story: Coinciding with the birth of the Internet in the late 1990s, Digital (or Digi) camouflages were invented by the Canadian Forces. But, we liked to play with Digi Camo because of its connection with the Internet, technology, and the metaverse. Considering that The Hundreds broke the web open for global streetwear, we've since been the forerunners when it comes to tech innovation in the marketplace. Case in point: NFTs.