
Bomb Story: House Adam is a parody of a popular house and hip-hop label founded in the early 1990s, but also a throwback to the rave culture that surrounded Bobby Hundreds' adolescence. The Hundreds has pulled from many subcultural references in its timeline, but the '90s party scene - especially in Southern California - has dictated a lot of the colorways and styling over our collections.| Background Story: In the early 2000s, all-over-prints reigned supreme in independent streetwear. The trend was a response to the boring solids and understated color-blocking of the dominant skate and urban market. It also followed the footsteps of Nigo's A Bathing Ape camos. Smaller, T-shirt-based brands like ours tapped into the ancient screen-printing techniques of roller-printing, oversized screens, and belt-printing to execute messy patterns over seams, collars, and hemlines. In stretching our imaginations around repeating patterns, Bobby thought of Escher and tesselations. At the time, we were traveling a lot between LA and New York. Since The Hundreds was heavily influenced by the artists and culture that anchor these cities, Bobby drew a skyline that represents Los Angeles. When flipped upside down, it calls out New York City.