
Bomb Story: At the start of the lockdown, we were nervous about our audience's appetite for clothing. Our first collaboration out the gates was with Blue the Great, a close friend of the brand and a popular artist who has worked with TDE and the Jordan Brand. The Hundreds by Blue the Great not only succeeded, but it blew past all expectations. This collaboration set the tone for the rest of the pandemic year as The Hundreds' momentum climbed and Blue's artwork continued to explode. This is one of two pieces from that collection: Blue Adam incorporates the artist's signature ""mummification"" around our mascot.| Background Story: Hawaii is like a second home to Bobby Hundreds, as he has relatives on the islands and is a frequent visitor. Our Hawaiian patterns are a nod to the classical Aloha shirt, but there's also always a personalized twist that is very much The Hundreds and essentially Los Angeles.