
Bomb Story: As a '90s kid, there was perhaps no T-shirt more ubiquitous, sought-after, and bootlegged than the Bart Simpson tee. Hugo Adam is a parody of that cult classic, which commands even more value in the vintage shirt game today.| Background Story: We were studying various optical illusions one afternoon, the kids' activity book kind. This sparked the idea of applying a process to one of our new camouflage patterns. Blur Camo was a result of toying with different filters and effects that could make the mundane special. The longer we stared at the art, the harder it was to make out what we were looking at. Once we draped Blur Camo across ""fuzzier"" pieces like polar fleece sweaters, it took on an even more confusing, yet intriguing tone.