
Bomb Story: It can be argued that Grateful Dead were not only pioneers of streetwear, but of NFTs? Their music was largely propelled by the community groundswell. They traded information and live concert recordings to keep the movement growing. Roses Adam is a tribute to the band that has transcended generations and made their way in and out of streetwear trends over the decades.| Background Story: Our earliest adopters know JAGS as The Hundreds' signature pattern, in the vein of Louis Vuitton's monogram or a Burberry plaid. Bobby taught himself how to design graphics through the Adobe Suite. His first Photoshop ""doodle"" was taking the pen tool and making these jagged shapes. Years later, we would coin this repeating print on clothing, leather belts and wallets, BMX bikes, snowboards, and marketing materials as ""JAGS."" Although still used across the collection, JAGS sums up the 2000s era of The Hundreds.