
Bomb Story: The YouTube babies of today will never know... The Hundreds' origins were established in '80s and '90s culture, a time before smartphones, flat-screen TVs, and digital streaming. The analog television's color bars are a cultural touchpoint for an entire generation that grew up on Saturday Morning cartoons, channel dials, and watching their parents fiddle with the antenna to get the best reception.| Background Story: Originating in Scotland as ""tartan,"" we now call this pattern of crisscrossed lines ""Plaid."" Growing up in Southern California during the '80s and '90s, plaid beach volleyball shorts were always in our purview, thanks to labels like Mossimo and Stüssy. When we elevated to making cut-n-sew apparel like button-ups in the early 2000s, plaids made their way into our language as a nod to both the surf culture of the West Coast and Polo's influence on the East. In fact, every plaid speaks to a different subculture. Buffalo plaids were woven into the early New York hip-hop lumberjacks. Shadow plaids on swap meet Pendletons. And The Hundreds plaids, for all.