
Bomb Story: For a number of years, The Hundreds compiled a collection exclusively for Hawaiian retail partners, entitled The Hundreds Hawaii. Often, the T-shirt graphics were parodies of local island properties, such as Leonard's Malasadas. Shave Ice Adam is a play on a local shave (not shaved!) ice spot that locals and tourists love alike. | Background Story: Our earliest adopters know JAGS as The Hundreds' signature pattern, in the vein of Louis Vuitton's monogram or a Burberry plaid. Bobby taught himself how to design graphics through the Adobe Suite. His first Photoshop ""doodle"" was taking the pen tool and making these jagged shapes. Years later, we would coin this repeating print on clothing, leather belts and wallets, BMX bikes, snowboards, and marketing materials as ""JAGS."" Although still used across the collection, JAGS sums up the 2000s era of The Hundreds.