
Bomb Story: In drawing inspiration for The Hundreds, we seek out nostalgia over contemporary influences. One of our taglines is, ""Looking Back, Moving Forward."" The half-tone effect on Adam Bomb hearkens back to the reprographic printing technique that preceded the digital age.| Background Story: Coinciding with the birth of the Internet in the late 1990s, Digital (or Digi) camouflages were invented by the Canadian Forces. But, we liked to play with Digi Camo because of its connection with the Internet, technology, and the metaverse. Considering that The Hundreds broke the web open for global streetwear, we've since been the forerunners when it comes to tech innovation in the marketplace. Case in point: NFTs.