
Bomb Story: The Serious (aka ""Serious Business"") Adam was one of the most popular Adam Bombs from the first generation of The Hundreds. The original graphic, Serious Business, captured our irreverent, satirical sense of humor while also poking fun at the rigid attitude of coolguy streetwear.| Background Story: Watercolor Camo is a unique camouflage pattern that blends both Woodland shapes and the Rain pattern. Military camouflage is intended for warfare and survival, so the objective was to find a beautiful and artistic execution. The watercolored application in gold and purple is subversive and yet, still very much effective.